innovative research
&
strategic consulting services
what we do
RESEARCH
CONSULTING SERVICES
Usage and Attitudes
Brand image
Strategic positioning
Image tracking
Segmentation
Conjoint
TURF
Advertising test (pre and post)
Ad tracking
Point of sale studies
Packaging evaluation
Visual equity
Category management
Shopper Experience
Satisfaction
Loyalty tracking
Consultancy in positioning, innovation and branding
Moderation of workshops, team working and internal meetings
Training in research and innovation
Modeling of internal databases
Development of online resources for intra-company use such as: image tracking portal or app, internal innovation blog, ideation, internal online questionnaires for humqn resources, intra-company communication, sales and marketing team.
Insightful desk
Ethnography, immersions
Digital immersion
Etno mobile
Virtual communities
New media analysis
Trends
Semiotics
Workshops
Ideation
Concept development
Concept test
Product and service test
Clinic / Central location test
Features test
Line extension
Brand stretching
Line optimization
what moves us
Mosaiclab conducts research and provides consultancy for clients in the most diverse sectors.
We offer a mosaic of tools that are carefully adapted to meet the objectives of a project. Besides this we develop ad hoc tools specially tailored for our clients in order to aid them in achieving their strategic objectives most effectively.
Our differentials are dedicated service and methodological rigor, with innovative and inspiring solutions, regardless of the size of the client or the challenge.
Our objectives are to give careful thought to each project, tailor the methodology accordingly, and guarantee success for your business.
Count on us for your next project.
where we operate
Mosaiclab is located in São Paulo, Brazil.
We conduct studies throughout Brazil as well as internationally, coordinating multi-city and multi-country projects.
Besides providing assistance to important brands of products and services, we are strategic partners of advertising and promotions agencies, as well as of research companies and domestic and international consultancy companies.
CATEGORIES
Foods
Agrobusiness
Automotive
Banking
Beverages
Beauty
Toys
Fuels
Construction
Education
Home appliances
Electronics
Sports
Pharmaceuticals
Games
Personal Care
Hotelry
Internet
Home Care
Luxury goods
Media
Fashion
Perfumery
Promotions
Advertising
Restaurants
Insurance
Supermarkets
Technology
Telecommunications
Third sector
Pay TV
contact
Let us know how we can help you.
Karen de Albuquerque Cavalcanti
+55 [11] 954 10 27 27
Ricardo Duarte Contrera
+55 [11] 983 26 45 86
If you prefer to send your message below
Would you like to work here?
links
BRIEFING TEMPLATE
Doubts about type of research or methodology most suited to your project?
Call us or send us an e-mail. We will help you understand you what’s best for you.
Access the link and download our briefing template in Word.
DADOS
The CCEB, Brazil Criteria, is a socio-economic segmentation instrument that utilizes the characteristics of individual abodes (such as the presence and quantity of some domestic appliances and the schooling of the head-of-household) to classify the population by social class.
If you prefer, you may click on the link and access the classification criteria in PDF format.
portuguese
english
At IBGE Population you will find a wide range of socio-demographic information, as well as the size and profile of the Brazilian population. Browse the final data of the 2010 census.
Portal of the Brazilian Central Bank showing the consolidated main economic indicators, available for downloading in Excel format.
For those who, like us at mosaiclab, want to know more about the hopes and expectations of different peoples.
Site of the United Nations Human Development Program, with more than 200 indicators of human development in Brazilian municipalities and states.
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© 2016 mosaiclab